03 Jan Voltea Hires West Coast U.S. Sales Manager, Richard Bastar
Voltea Hires West Coast U.S. Sales Manager, Richard Bastar
Dallas, TX, January 3, 2017- Authored by Heather Leighow
Voltea, the world’s leader in membrane-Capacitive Deionization (CapDI©), for salt-free and chemical-free water softening and desalination, announced today the addition of Richard Bastar IV, West Coast U.S. Sales Manager, effective November 28, 2016. Richard joins Voltea’s global sales team, reporting to Carlos Camero, Sr. VP of Global Sales.
Due to Voltea’s rapidly growing installation base in the U.S., and the addition of the automated robotic manufacturing facility in Dallas, TX, our sales and production teams are expanding to accommodate the success.
The West Coast of the U.S. is a pertinent location for water reuse such as CapDI, with stricter guidelines and restrictions being imposed on water usage. Drought and shortages in water supply have mandated critical changes in salt and other minerals being released back into municipal water systems, and CapDI abides by such new regulations.
“I am fired up about joining the strong, dynamic team here at Voltea. The water treatment industry has shown the need for this exciting technology through Voltea’s attractive growth to date, and CapDI offers a fresh new opportunity for the market. Industry leaders in all spaces are constantly looking at ways to reduce their footprint by reusing and recycling their resources. CapDI will have a great impact on the West Coast and I am glad to be part of this journey,” noted Bastar.
Carlos Camero notes, ”Our Sales team welcomes Richard to lead and manage business opportunities for Voltea in the West Coast of North America. Richard is a great addition to our team bringing years of experience in chemicals/water treatment sales for a variety of applications in heavy industry, power and chemical plants. I’m confident that Richard’s skills and relentless commitment to succeed will make an immediate contribution to our bottom line and aggressive sales growth.”
Richard comes from a water treatment background, spending several years in power generation, primary metals, and industrial manufacturing facilities. He brings a wide variety of industry knowledge to the team from his career as an engineer, as well as serving eight years as an Army Officer in the Infantry and Logistics Corps for the National Guard. Richard earned a Bachelor’s Degree in Chemical Engineering from the University of Colorado, Boulder, and attended Marion Military Institute.
Voltea has been delivering electrochemical water-conditioning equipment to institutional, commercial and industrial customers for over 9 years. Voltea’s CapDI© systems remove dissolved salts from water using electricity at a lower economic and environmental cost than any other available technology. Voltea was recognized as one of the 21 Technology Pioneers 2013 at the World Economic Forum, listed in the 2011 Global Cleantech 100 and won the best new technology award at the 2010 Global Water Summit.